After 15 years of success in Japan, SPORTEC-the largest sports exhibition in the country-is expanding to Southeast Asia. In 2026, SPORTEC Thailand will take place at BITEC, Bangkok, marking a new milestone as the region’s premier sports industry event. SPORTEC Thailand will showcase cutting-edge innovations in the sports sector, including fitness technology, wellness solutions, and sports equipment.
 More than just a trade show, it serves as a dynamic platform for businesses to grow, connect, and discover new opportunities across the ASEAN. Whether you’re looking to expand your market, strengthen your brand, or explore the latest trends, SPORTEC Thailand is your gateway to the future of sports

Join us in Bangkok and be part of the future sports in ASEAN.